AI Insights · Timothy · April 2022
Top 5 Beauty Retail Apps in UAE Q1 2022
Discover the performance of the top 5 beauty retail apps in the UAE during Q1 2022, including trends in downloads and active users.
In Q1 2022, the top 5 beauty retail apps in the United Arab Emirates showcased varied performance across weekly downloads and active users. Data from Sensor Tower highlights their trends on a unified platform.
Sephora UAE: Beauty,Make up maintained a steady download rate, with weekly downloads fluctuating between 2.3K and 3.7K. Active users saw a slight decline from 23.3K to 20.3K throughout the quarter.
باث&بودي وركس experienced a notable decrease in weekly downloads early in the quarter, dropping from 5.2K to 1.1K, before recovering to around 3.5K by the end of March. Active users followed a similar trend, starting at 12.8K, dipping to 8.9K, and then rising again to 12.5K.
Nice one | نايس ون saw significant fluctuations in downloads, starting at 1.1K, dropping to a low of 182, and then peaking at 1.7K. Active users mirrored this pattern, beginning at 3.4K, falling to 2.1K, and rising to 4.5K by the end of Q1.
My Colors had a notable spike in downloads in the second half of March, with a peak of 4.1K. No active user data was available for this app.
VPerfumes - Buy Perfumes displayed relatively stable download numbers, ranging from 169 to 614 throughout the quarter. Active user data was not available for this app.
These insights are derived from Sensor Tower, where more detailed data and trends can be explored.
